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Chad Patterson

Chad Patterson's Profile Photo

Supremely well-crafted hand-rendered lettering and intricate line-work illustrations are the forté of South Carolina-based artist Chad Patterson. From labels and signage through to murals that cover entire walls, he captures the essence and authenticity of his clients’ brands and gives them an extra injection of originality.
Chad has studied artistic styles and techniques from the 19th century up to the 1970s, bringing retro elements of engraving, woodcuts and old printing techniques into his work, alongside his exceptional calligraphic skills. He gets to know his clients and what makes them unique then uses his understanding of type from different eras to bring that out through custom lettering. Chad loves to push the limits of design and exceed client expectations every time.

Approach

With a whole library of creative techniques and lettering styles at his disposal, Chad hones in on the right look while sketching. He works in both pen and ink and digitally, switching between the two during his creative process until the piece looks just right.

Style

Chad’s style features strong clear line work, while his attention to detail gives it an edgy sense of sophistication. Washes of colour enhance the tone, atmosphere and depth, with his palette usually determined by the requirements of the project.

Client list

Some of Chad’s clients include Liability Brewing Co, Verizon, LL Bean, Pilot Flying J, 20th Century Fox, John Deere, Puma, Lowes and Denny’s Diner.
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Custom type hand lettering calligraphy logo design typography
Chad Patterson
Poster for Highland wine skeleton band grateful dead mushroom hippie fillmore
Chad Patterson
Baseball player design card caricature smoking cigar yankees
Chad Patterson
Poster of show in New York for Dave Matthews and Tim Reynolds
Chad Patterson
Retro car illustration gasser racing drag strip drag racing speed fast classic car
Chad Patterson
Skateboard design by Chad Patterson
Chad Patterson
typography for John Deere based on their new quote "Run With Us"
Chad Patterson
Movie Character Poppy Kingsman Calligraphy logo design
Chad Patterson
Lettering logo for a collaborative work space at a local mill.
Chad Patterson
Tagline design for academy "Serious about Fun"
Chad Patterson
hand lettering logo design "Human power"
Chad Patterson
Logo illustration for the band The Holy Smokes
Chad Patterson
Vintage hot rod monster illustration
Chad Patterson
Logo design for a Rivera and company
Chad Patterson
Cover Poster for Califia Farms and their almond milk brand
Chad Patterson
Mural design that depicts LL Cool J as a Storm Trooper
Chad Patterson
Apparel for a self promotion skeleton skull hand feather logo design icon
Chad Patterson
Word unthink graphical typography
Chad Patterson
CoLab logo designs 2018 Mill Warehouse eagle fire horses
Chad Patterson
Badge design for John Deere  logo apparel design shirt
Chad Patterson