illustration of social stereotypes for British GQ magazine

Condé Nast asked me to illustrate a series of social stereotypes for British GQ magazine. This one is all about the Hygge Junkie - showing five tell-tale signs of Scandinavian slavishness!

About Jonathan
Based in Aberdeenshire, Jonathan Allardyce is a UK artist who not only brings huge experience to each new project he tackles, but a lively style and the ability to create colorful, contemporary pieces that perfectly fit the brief in front of him. Lifestyle images are his strength, which makes him an ideal choice for magazines, newspapers, books and advertising campaigns.
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Similar illustrations by Jonathan
man walking alone, person with a bag, Trees in the background
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Computer Genereated Portrait of Dian Anci
Jonathan's latest news
Career Change
Career Change
Featured in YOU Magazine, Jonathan Allardyce illustrates a piece on why it's never too late to change your career.
Career Change
Colombo's Boom
Colombo's Boom
Asiamoney magazine commission Jonathan Allardyce for an illustration of a changing city.
Colombo's Boom
A Celebrity Lifestyle
A Celebrity Lifestyle
The Washington Post commission Jonathan Allardyce to illustrate an article on Meghan and Harry's new mega-celebrity lifestyle in Montecito.
A Celebrity Lifestyle
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