[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"news-6328-EN":3},{"published":4,"news_id":5,"ex_news":6,"ex_artist":6,"pk":7,"tags":8,"body":9,"pinned":6,"title":10,"tile_image":11,"summary":12,"images":13,"permalink":40,"posted":41,"tile_alt":15},"2024-12-18T07:00:00",6328,false,"news","#advertising#food and drink#campaign#floral#mealtime#latino#","\u003Cp>Caribay, Chelsy and Gina were commissioned by the visual arts and animation studio Black Madre, to design floral patterns for DoorDash's new campaign, \u003Cem>&ldquo;Hay DoorDash En La Casa.&rdquo;\u003C\u002Fem>\u003C\u002Fp>\r\n\u003Cp>Each artist created a unique pattern incorporating food icons into the designs. Produced by Black Madre Studio in partnership with GUT Miami, the campaign celebrates Latino culture, targeting Hispanic Millennials and Gen Zers with the message that DoorDash makes it easy to enjoy a meal at home without cooking.\u003C\u002Fp>\r\n\u003Cp>The work showcases authentic contributions from Latino artists, filmmakers, and creators, with national distribution across TV, digital platforms, and outdoor advertising, and a focus on major cities like Los Angeles, Miami, and Houston.\u003C\u002Fp>","Floral Feast","blog_6328_638701117064299348.jpg","\u003Ca href=\"\u002FCaribayMBenavides\">Caribay M. Benavides\u003C\u002Fa>, \u003Ca href=\"\u002FChelsyEscalona\">Chelsy Escalona\u003C\u002Fa> and \u003Ca href=\"\u002FGinaRosasMoncada\">Gina Rosas Moncada\u003C\u002Fa> add their flair to DoorDash’s “Hay DoorDash En La Casa” campaign.",[14,16,19,22,25,28,31,34,37],{"alt":15,"filename":11},"Floral patterns for DoorDash's new campaign",{"alt":17,"filename":18},"DoorDash’s “Hay DoorDash En La Casa” campaign design","blog_6328_638701117245610483.jpg",{"alt":20,"filename":21},"“Hay DoorDash En La Casa\" advertising illustration","blog_6328_638701117343951041.jpg",{"alt":23,"filename":24},"A unique pattern incorporating food icons into the designs","blog_6328_638701117593692435.jpg",{"alt":26,"filename":27},"Black Madre commissioned for the 'Hay DoorDash En La Casa' promotion campaign","blog_6328_638701117681593151.jpg",{"alt":29,"filename":30},"The campaign celebrates Latino culture","blog_6328_638701117754483356.jpg",{"alt":32,"filename":33},"Incorporating food icons into innovative pattern design","blog_6328_638701119819891723.jpg",{"alt":35,"filename":36},"Food icons for 'Hay DoorDash En La Casa' campaign illustration","blog_6328_638701118731477745.jpg",{"alt":38,"filename":39},"Digital advertising of DoorDash's 'Hay DoorDash En La Casa'","blog_6328_638701118843449173.jpg","\u002Fnews\u002F6328\u002Ffloral_feast","2024-12-18T07:00:00#6328"]