Illustrations, icons, infographics and type – KATENA is a studio that makes an impact whatever project it tackles. Based in Nuremburg and led by Lena Dirscherl, KATENA has quickly made a name for itself on the European illustration scene and regularly works for some of Germany’s best-known brands.
The clear and immediate style the studio works in is matched by the speed and quality of its service. Fun, colorful, cartoony projects are delivered on time and Lena ensures KATENA always brings the client’s vision to life through the artwork.
An ethical standpoint is important to Lena, including causes like Black Lives Matter, body positivity and LGBTQ+ equality. She studied illustration, typography and photography at Georg Simon Ohm University, and is inspired by artists such as René Magritte, Akira Toriyama and Rebecca Sugar.
Nothing beats a pencil on paper as far as Lena is concerned and that’s how each image begins. It’s then inked with a brushpen, scanned and digitally colored using Photoshop, and sometimes a grungy handmade texture will be added to rough things up.
Bold, colorful and fun, KATENA’s style has been honed for quick communication in world where you only have a few seconds to make an impression on the viewer.
KATENA’s clients include Volkswagen, Smart Daimler, Siemens, Beck’s, Aida Cruises and Deutsche Telekom.