Dinosaurs, ghosts, cartoon animals, football stars and even talking hosepipes – JUICE is a character design studio capable of visualising any creature you can imagine. And, with a team of talented artists with decades of experience working on A-list projects, JUICE brings its clients’ characters to life by infusing them with that all-important ingredient: personality.
Founded over 25 years ago, JUICE has worked with some of the biggest names in entertainment and advertising, using its character design skills to make each project unique and engaging for a diverse range of audiences. From computer games to television series and from films to advertising campaigns, JUICE can take a concept from sketch through to final animation, supporting its client with each stage of the production process.
The characters JUICE creates are perfect for both still and animated content.
First, the JUICE artists work closely with their client to fully understand the project and what’s required. Designs begin as pencil sketches, with characters visualised from all angles before they are developed further using 2D and 3D modelling, animation and rendering software.
There is no one-size-fits-all solution when it comes to character design. JUICE works in a range of styles, tailoring all artwork exactly to the brief and the creative requirements of the client’s project. Just like people, each character JUICE creates is entirely unique.
JUICE’s clients include LucasArts, Walt Disney Corporation, Warner Bros, Nike and Electronic Arts.