Essity Crafts

Health & hygiene brand Essity commission Helen Lang for some child friendly illustrations.

Helen's part in the project was to help stimulate children's imaginations using Essity products. By illustrating the photographed crafts in a quirky banner design using her characters and line work, kids are now educated to know exactly what they could do with the cardboard rolls or boxes when the product has been finished with. Now live in Europe, the artwork can be seen on the Essity sites with the French version giving Helen's work one of the best exhibits. See more here.

 

 

figure and people
line
advertising
children
craft
character design
fun
helen lang
creativity
toiletries
brands