Flash Frames

Wired commissioned Mel to develop a set of punchy lettering pieces and versatile frames for its flagship Black Friday and Cyber Monday portal, a high-traffic space where clarity and character need to work in tandem.

Mel’s treatment delivers exactly that: expressive shapes, crisp readability, and a nimble visual language that slips into the magazine’s tech-savvy ecosystem.

Used across Wired’s online deal guides from its San Francisco headquarters, the artwork elevates product roundups with a spark of crafted personality.