Honi Poke Hawaiian poke bowl label design

Honi Poke is a Hawaiian-style poke bowl chain known for its focus on fresh, clean ingredients and feel-good food. Inspired by a trip to Hawaii in 2017, their brand is rooted in authentic flavours, tropical vibes, and the idea that good food can boost your mood.

For this project, I drew on Honi Poke’s origin story and Hawaiian influences to create a vibrant, playful illustration kit. I blended illustrations of ingredients with elements of beach culture and cheerful tropical touches.