“Play is at the core of our approach, both in the initial development stages and in the narrative of each project,” explains Catharine. “Much of our work centres around character design, were playful qualities help engage a viewer and communicate key messages in a memorable, human way.”
Using TVPaint, Adobe Animate and After Effects, Motion Club creates 2D animation, often frame-by-frame, for a handcrafted feel. Their illustrations usually involve Illustrator, Photoshop and a Wacom Cintiq, but they also love working by hand with ink.
Motion Club works in a variety of styles, depending on the requirements of the project. But whether it’s illustration or animation, what always shines through is a playful and characterful quality, often alongside a handcrafted feel.