“Composition for me is about flow and balance, creating a visual rhythm that feels intuitive,” says Plymouth, UK-based illustrator Oliver Li. And with his canny combinations of textures, forms and colors, here is an artist who orchestrates rich, visual symphonies that celebrate all aspects of life with a playful demeanor.
There is a distinctive handmade aesthetic evident in Oliver’s work – it catches the eye and separates him from the pack. It’s an individual and thoughtful look, reliably delivered with clear communication by an illustrator who is always open to ideas and collaboration with his clients. They span from global organizations to boutique brands.
Originally from Shanghai, Oliver has a BA in Illustration and an MA in Experience Design from the University of Plymouth. His inspirations include festive occasions, moments of joy, diverse cultures, food, the changing seasons and the wonders of the natural world.
Approach
An illustration project begins with the gathering of visual references and lots of sketching. Oliver creates handmade, organic shapes to form the basis of his imagery, using warm, vibrant palettes. Applying digital techniques, he brings together balanced compositions employing hand-drawn textures, cut-out shapes and simple mark making.Key software
Procreate, Adobe Photoshop.Style
From scenes set in fantastical worlds that drive a narrative, to conceptual pieces that collage an array of graphical symbols to convey ideas, Oliver’s artwork is eclectic and colou
rful, with a clever layering of textures giving it emotional depth, with a human touch.Languages
Mandarin and English.Awards
2025 – World Illustration Awards – Highly Commended
2024 – D&AD New Blood – Portfolio Winner