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Vince Ray

Vince Ray - International Low Brow art illustrator, UK

Welcome to the electric world of Vince Ray, where Lowbrow artwork meets Rock n Roll mayhem. Flaming hotrods, skulls, valentines, guitars and vamp-ish women are all part of the rockabilly visual language Vince has built up over the years, making him ideal for projects with a retro edge.
Alongside his illustration work, Vince is a popular figure on the Lowbrow art scene, and his work is in heavy demand in the music industry. He customizes guitars for companies like Fender, and has his own line in guitar strings and Screaming Zombie plectrums. Based in Hastings, he’s passionate about his 1950s car and motorcycle designs and the culture that surrounds them. Vince received a BA in Fine Art Printmaking from the Maidstone School of Art and then attended the Slade School in London for an MA.


Vince loves working in Photoshop. Each piece starts with a black and white line drawing and after scanning the complete image comes together on the computer. However, he still likes to paint as well, using acrylics on canvas.


Vince’s style falls into the category of Lowbrow art. He draws inspiration from old retro graphic styles, tattoos, sign writing type, fairground graphics, old horror comics and Americana.

Client list

Vince’s clients include Fender Musical Instruments, Gretsch Guitars, Viva Las Vegas Rockabilly Weekend, Estée Lauder, Stray Cats and Reverend Horton Heat.
“Partnering with illustrator Vince Ray for our project was a dream. Not only is he immensely talented with a unique retro style, but Vince has that rare skill of envisioning the product vibe and direction from the start. Communication with Vince was always very fast and responsive. The gorgeous custom result exceeded all expectations, and will surely translate into higher sales. Vince Ray gets my highest recommendation!”
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