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Jyotirmayee Patra

Jyotirmayee Patra - India based illustrator

Jyotirmayee Patra – also known as JP – is India’s leading artist for custom lettering, playfully embellished with beautifully rendered flowers, intriguing animals, graphic shapes and lively textures.
Based in Rourkela, JP’s passion for calligraphy has led to a career in illustrative lettering, using her talent to imbue her clients’ projects with tone and atmosphere. Botanical drawings and organic patterns are two of her main inspirations, alongside the abstract artist Jessi Raulet. She studied at India’s National Institute of Design in Ahmedabad, learned professional calligraphy from Harvest Crittenden, and has taught copperplate calligraphy workshops. JP is a hoarder of unique stationery and pens, loves fairy lights and is a yoga practitioner with an interest in cosmic energy, astral projection and conscious manifestation. “Joining IllustrationWeb was one of my manifestation goals not so long ago, so I believe I have decent manifestation skills!” she says.

Approach

Everything begins with an inspiring quote, copy relating to the brief, or a central image. After refining her focal point, JP surrounds it with detailed flowers, characters and foliage, playing with the composition until it’s perfectly balanced.

Styles

JP’s type and illustrations are infused with nature, with bold main forms softened by whimsical detail. While her earlier type-based work is black and white and emphasises her rendering skills, her latest images pop with colour.

Awards

Winner – INDIAFRICA: A Shared Future Poster Awards – 2012

Client list

JP’s client list includes Snapchat, Makemytrip, DesignUp, Asian Paints, St+Art India, Levi's, Snap-on Incorporated, Design Stack, Bakheda, IxIDEAS Consulting, AGoodFeeling and Hornet Inc.
Jyotirmayee is a very talented illustrator. Her line work and lettering is first class, and she is an absolute delight to work with. Considering the tight deadline we gave her for the type of illustration we had requested, she more than satisfied the brief with the utmost skill and professionalism. The end result was a really special anniversary cover, simply perfect! I hope I have the opportunity to work with her again. Highly recommended.
Yvey Bailey - Art Editor, Bulletin
JP was fantastic to work with! She kept us completely involved throughout the whole creative process and delivered a final piece of beautiful work which we were all really happy with.
Alice Benton | Creative Assistant, EMI Production Music
Working with Jyotirmayee is an absolute pleasure. She is really great at what she does and is super talented but what sets her a class apart is her amazing work ethic. She's very good at setting realistic and appropriate timelines and following them. Also, all her delivered files are meticulously organised which is a step that a lot of creative professionals overlook.
Tanveer Karan Singh: Art Director, Bakheda Co.
My wife and I are opening an art and photography studio in our small town. We really wanted a sign and logo that was creative and inspiring to help reflect what we are trying to do with our business. We reached out to Jyotirmayee Patra after seeing her beautiful work on Dribbble and Instagram. Jyotirmayee Patra delivered! We now have a beautiful logo that we can't wait to display for our whole town to see. Working with Jyotirmayee was easy and fun. She is a true talent. We are getting so many compliments on the work she did for us.
Dan and Alicia Vineyard , Vineyard Creative Studio
I found JP to be professional, responsible, and open to feedback. She was prompt in her replies (usually within minutes!) and was a pleasure to work with. I was most impressed with how she provided a variety of options for the cover typography and the incredible level of detail she put into her work. Would definitely work with her again and I hope I can find a project for her soon.
Michael Patti, Callisto Media
This is the first time I work with JP and I am very pleased with her work. She was very good at taking directions and translating the brief into lovely lettering artworks. If I ever need more lettering artworks in the future, she will definitely be my first choice!
Jerome Haupert - Creative Director , Taylor James
From start to finish, JP was a pleasure to work with. She understood our vision and requirements, was amenable to changes we needed to make, supplied on time and, most importantly, produced for us a truly beautiful piece of work that has had positive feedback from around the business. I look forward to working with her again as soon as possible.
Damien Vessey: Group Art Director, John Lewis Partnership
Jyotirmayee is a very talented illustrator. Her line work and lettering is first class, and she is an absolute delight to work with. Considering the tight deadline we gave her for the type of illustration we had requested, she more than satisfied the brief with the utmost skill and professionalism. The end result was a really special anniversary cover, simply perfect! I hope I have the opportunity to work with her again. Highly recommend.
Yvey Bailey, Art Editor, Bulletin
I found JP to be professional, responsible, and open to feedback. She was prompt in her replies (usually within minutes!) and was a pleasure to work with. I was most impressed with how she provided a variety of options for the cover typography and the incredible level of detail she put into her work. Would definitely work with her again and I hope I can find a project for her soon.
Michael Patti, Art Director,, Callisto Media
Jyotirmayee has a very refined sense of aesthetic and it was thrilling to see our concepts come alive in the premium series of botanical stencils that we developed for Asian Paints. She’s also very easy to work with and we hope to work with her in the future as well.
Priyanka Bhasin - Founder/ Partner, Design Stack
JP does absolutely wonderful work and has a beautiful portfolio. She really worked to understand the kind of look and feel we wanted for our requested illustration. It was a joy to work with her and see her vision for our project. The stakeholders in my organization were delighted to see the end result. I would definitely recommend JP, and would work with her again.
Alyssa Cowan: Print Production Manager, Compassion & Choices
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