Honda Horror

Honda Horror

Butcher Billy is invited by HONDA through WAX Partnership Inc. to design their new Genuine Parts & Service campaign.

Displayed at Honda stores all over Canada, Butcher Billy's artworks are vintage-horror posters in the motor company's brand colours of black, white, red and grey. BB was provided with initial sketches by the client yet given the freedom to develop his own designs which are based on specific car parts - each of them offering a classic problem which BB has given a fearful twist using expert compositions and classic horror-poster lettering. 

travel
advertising
transport
posters
retro
cars
campaign
horror
canada
vintage
custom lettering
butcher billy