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Daniel Sulzberg

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Based in Santa Barbara, California, Daniel Sulzberg’s work is infused with the easy-going creativity that his home state is famous for. It’s colourful and fun, welcoming and sometimes a bit zany. The characters effortlessly jump to life in his illustrations.
Growing up in a town called Danville, he was always Dan from Danville. After initially trying to emulate his older brother, who was a fine artist, Dan later discovered cartoons, comics and Nintendo games. Soon, he had invented Danvillage, a place for all his whimsical characters to inhabit. It’s become the moniker he works under as an illustrator. A graduate of UCLA’s design programme, Dan’s favourite artists include Dali, Murakami and Miyazaki.

Approach

Dan’s process starts with loose sketching on paper as he plays with ideas for each piece. The sketches are refined and the composition is honed for a final drawing, which he’ll scan to colour with his iPad and Apple Pencil, before transferring it into Photoshop for the finishing touches.

Style

Vivid colour, positivity, surrealism and whimsy are all elements of Daniel’s style, which is heavily influenced by where he’s from – California. “The vibe of being relaxed, casual and yourself is a part of who I am and it definitely shows in my work,” he says.

Client list

Dan’s clients include Red Bull, Major League Soccer, The Washington Post, LA Galaxy, Tottenham Hotspur, Evite, Zedge and Wise Potato Chips, among others.
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Family Fun
Daniel Sulzberg illustrates the front cover of Sarasota Magazine's family fun guide.
Family Fun
Coffee Collab
Daniel Sulzberg teams up with Dune Coffee on some hot T-Shirt designs.
Coffee Collab
Offshoot's Limited Releases
Daniel Sulzberg illustrates for Offshoot Brewery's can designs.
Offshoot's Limited Releases
Can you Spot?
Daniel Sulzberg illustrates Bookoli's new kids' book - Can you Spot? Monster Mayhem.
Can you Spot?
Safety on the Railway
Daniel Sulzberg uses his humour to create a poster for the Connecticut Department of Transportation.
Safety on the Railway
Pride Match
Daniel Sulzberg creates a matchday poster for the Seattle Sounders Pride Match.
Pride Match
Tech Giants Storm Cannes
Daniel Sulzberg creates a fun animation for AdAge's article on The International Festival of Creativity.
Tech Giants Storm Cannes
Match Day
Daniel Sulzberg creates the official match-day poster for the Seattle Sounders Major League Soccer team.
Match Day
Ransack the Universe
Daniel Sulzberg's art is chosen by Collective Arts Brewing to appear on their series 11 labels.
Ransack the Universe
Sulzberg Fronts the Sport
Daniel Sulzberg's art is commissioned for the frontpage of the New York Times Sports.
Sulzberg Fronts the Sport
The Festival of Light
Daniel Sulzberg created this cute illustration a part of the celebration of Hanukkah
The Festival of Light
Pepper Gig Poster
Internationally recognized 3 piece reggae band Pepper recently commissioned Daniel Sulzberg to design this gig poster
Pepper Gig Poster
Kick Childhood Cancer
Daniel Sulzberg shows his support of the 5th annual Kick Childhood Cancer campaign by designing their apparel
Kick Childhood Cancer
Danvillage Beach Life
Daniel Sulzberg's new print release
Danvillage Beach Life
Nob Hill Gazette
Daniel Sulzberg's editorial illustration for the July issue of San Francisco magazine The Nob Hill Gazette
Nob Hill Gazette
World Cup Mascots
The World's biggest soccer tournament starts this week and Daniel Sulzberg joins the excitement with his 32 country mascots.
World Cup Mascots
Lake Coloring
Daniel Sulzberg has his work launched on the Lake Coloring Book App.
Lake Coloring