Exclusively representing
Judith Van Den Hoek
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Judith van den Hoek absolutely loves watching documentaries about Karl Lagerfeld, Valentino and Isabel Marant. They’re a great source of inspiration for this fashion illustrator who uses simple yet expressive line work to capture each garment or collection she draws.
Based in Gouda, in the Netherlands, Judith is also inspired by magazines, blogs and books. She does editorial commissions as well as working for fashion labels, and private collectors. Beyond her passion for drawing, she loves the outdoors and cycling, and says that if she weren’t an illustrator she’d probably like to work in a zoo.
Training
Judith studied at the Grafisch Lyceum in Rotterdam, and then chose to specialise in fashion illustration. So she took a one-year course on this subject in Amsterdam before becoming a fulltime illustrator.Approach
Photoshop is core to Judith’s approach and she uses it for every image she creates. Sometimes she’ll do some sketching by hand at the beginning of a project, but she feels that Photoshop really unleashes her ability to give the illustrations a fresh and clean look.Style
Minimalism and simplicity are what make Judith van den Hoek’s fashion illustrations stand out. One or two simple yet perfectly drawn lines help her to convey beauty, sensuality and creativity in a very direct way. From there she adds just the right amount of colour and detail to make the image feel fresh and exciting, bringing to it a personal touch.Client list
Vogue (The Netherlands) Givenchy Net-a-Porter Burberry Schwarzkopf Tiffany & Co The Sunday Times Seventeen Magazine The Economist Jason Wu for Target
Judith was fantastic to work with. Not only is she extremely talented, she was enthusiastic, worked quickly and supplied us with lots of options. Her excitement and kindness made the process pleasurable. I'd love to work with her again
Molly Dowd - Senior Art Buyer, Wieden+Kennedy - New York
We couldn't be more thrilled with the work you did for us. Thank you so much for your expertise on this project. We look forward to working with you again in the future.
Simone Ciafardini - VP Global Education Development, Clinique
From the moment I received Judith's first drawings, I saw talent. It's beautiful that you can create opportunities on your own and solve challenges in a creative way.
Berry Rutjes , Milliner - The Netherlands
It was so lovely working with Judith, she was very polite and really speedy in getting back to me which is essential as we work on a weekly basis. She understood the brief perfectly and swiftly responded with more than one rough sketch for us to choose from. There were no major tweaks needed and Judith sent the high res straight away. She was a delight to work with and I would not hesitate to work with her again!
Rachel Bailey - Deputy Art Director, Sunday Times Style - London
LOVE THIS! Thank you! They’re amazing!
Working together has seriously been a dream! Thank you so much for your quick turn around and just plain amazing pieces of art, they are all so fantastic!
Sarah Kaufman, Harper Collins USA
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