New England Coffee's packaging has been updated to include a more prominent logo and updated watercolour artwork with a more colourful and vibrant treatment. The client, Stephen explains, "wanted to bring the packaging to life through animation of the watercolor as well as placing this into a realistic scene. I was tasked with modeling the 3D elements and animating the watercolor/ line work, and texturing mapping that onto the coffee bag. The end result is a dynamic piece that brings this new design to life in a short 15 second spot. See the animation.