The earliest adopter is the ultimate lighthouse consumer, first in line for the latest style or tech trendlet. GQ commissioned this illusration for a spotter's guide to social stereotypes.
Based in Aberdeenshire, Jonathan Allardyce is a UK artist who not only brings huge experience to each new project he tackles, but a lively style and the ability to create colorful, contemporary pieces that perfectly fit the brief in front of him. Lifestyle images are his strength, which makes him an ideal choice for magazines, newspapers, books and advertising campaigns.
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