above - Gail Armstrong's work for SOGO
below - James Grover's work for Zizzi Ristorante
above - Turine Tran's work for Crayola
below - Sharif Tarabay's work for DONG Energy UK
We are super-excited to hear that Gail Armstrong, James Grover, Turine Tran and Sharif Tarabay have had their work shortlisted for the AOI World Illustration Awards in partnership with the Directory of Illustration.
Gail Armstrong's artwork for the SOGO campaign shortlisted in the Advertising and Design category, was to celebrate their 29th Anniversary. SOGO in Hong Kong commissioned an illustration to reflect the shopping experience in the prestigious department store during their celebration week. The image had to reference the various store departments and goods available and feature typical shoppers, whilst being colourful, lively and festive. 'SOGO 29th Anniversary' had to be an integral part of the image and the artwork had to work in a variety of formats and scales, with the option to extract key elements to use as stand-alone images.
Shortlisted for the Public Realm category, James Grover's Zizzi mural was to decorate two restaurant walls, bringing individuality to the site by finding inspiration in local history or landmarks. The murals are themed around the close proximity of Rockingham Forest to the town. In prehistoric times the area was the largest expanse of woodland in the country. More recently, in medieval England, the forest was allocated as a Royal Hunting Forest where wild boar, fallow deer and pheasant were in abundance.
Sharif Tarabay's painting for DONG Energy UK was to convey the UK's rich heritage combined with its modern innovation and technologies - shortlisted in the Advertising and Design category.
Lastly Turine Tran's work for Crayola with Leo Burnett in Ho Chi Minh city was to promote brand awareness of Crayola in a visually arresting way with the concept of 'unrolling' a colour pencil, laying it out flat, and seeing all the visuals that are waiting to be drawn by that pencil. "The brief was pretty simple and straightforward, but the charm needs to come from choosing and composing the iconic red objects. The effect I was after is the intensity of red, and the strong emotional tension it provoke. So instead of positioning and layering them randomly, I tried to place them so that totally unrelated things seem to have connections to each other. I leave the storytelling up to the viewers to interpret and connect the dot." says Turine. This piece is also shortlisted in the Advertising and Design category.
We are truly proud of all our artists who entered this year and look forward to finding out the results soon! Look here for the complete shortlist.