Old Masters, Modern Messages

Bob Venables reimagines Rococo and Baroque paintings for a striking insurance campaign.

For French insurance company Direct Assurance, Bob teamed up with agency Artefact 3000 to deliver two meticulously hand-painted visuals that blend classical artistry with contemporary storytelling.

Drawing from the visual language of Rococo and Baroque masterpieces, the images frame everyday insurance services - like flood relocation and dedicated claims support - within richly detailed, tongue-in-cheek compositions.

With hundreds of brushstrokes, Bob’s work elevates the mundane to the magnificent, aligning perfectly with the campaign’s theme: Magnificent Services.

advertising
figure
painting
traditional
classics
france
vintage
pose
bob venables
oil painting
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