Each project begins with an exploration of the brand Marvin is working for and the audience it’s aiming to reach. Then he’ll start to gather references to create a stylescape, before beginning work on a script followed by a storyboard. Often he’ll develop three visual approaches for his client to choose from, then render the storyboard in greater detail to reflect the visual approach. His animation tools include Adobe Illustrator, After Effects, Animate CC and sometimes Photoshop.
Look and feel varies broadly across Marvin’s animation portfolio, but typically his work is clear and refined, graphic and colourful. He loves simplicity, and he loves his animation to be smooth and fluid. Marvin specialises in 2D animation.