Balaustre

Wagner Loud designs the launch poster for Balaustre’s new São Paulo store, spotlighting the city’s independent makers.

Wagner was commissioned by Balaustre to create the poster marking the opening of its new São Paulo store, a space dedicated to art, decorative objects and original prints made by local creatives.

The composition echoes the language of mural painting, turning the poster itself into a scene of making. Bright blocks of yellow and red punctuate the design, guiding the eye while reinforcing Balaustre’s energetic identity.

Revealed for the store’s launch, the artwork doubles as both announcement and manifesto, celebrating the hands and personalities behind the objects on its shelves.

graffiti
loose
posters
shop
artists
prints
contemporary
wagner loud