More about advertising illustration
From outdoor billboards to social media graphics on smartphone screens, advertising comes in many shapes and sizes. Whatever the format, working with a talented illustrator is a sure way to give a campaign eye-catching visuals with an individual look and feel. A good illustrator will not only make a product, service, event or brand stand out from the rest, they’ll do it in a memorable way that sticks with the target audience.
Advertising illustrators work closely with their clients, gaining an in-depth understanding of the brief, the brand aesthetic and the key messaging, producing artwork that performs on multiple levels. Sometimes, long-term associations develop between brands and carefully chosen artists who bring a unique look – and that all-important impact – to their on-going campaigns.